DOCUMENTARY FEATURE FILM, PLANTPURE NATION SET FOR JULY RELEASE IN THE U.S. AND CANADA
Premiere event to take place on Thursday, JUNE 25th at Arclight Hollywood featuring Q&A Moderated by Actress, Author, Host Marilu Henner in conversation with Dr. T. Colin Campbell (Co-Author, The China Study)
(Los Angeles, CA) June 17, 2015 – On Thursday, June 25th in Los Angeles at The Arclight Hollywood, PLANTPURE NATION will premiere at 7:30pm. Written and Directed by Nelson Campbell and including the producer and writer of FORKS OVER KNIVES, the 95-minute film examines the political and economic factors that suppress information on the benefits of plant-based nutrition, while making the connections of this idea to larger issues such as medical practice, farming, and food deserts. The film’s story follows three people working to spread the word about one of the most important health breakthroughs of all time.
The filmmakers hope to use PLANTPURE NATION to create a broad grassroots movement. PLANTPURE NATION FOUNDATION, a nonprofit organization, will establish local chapters called PLANTPURE PODS in cities and towns across N. America. Members of these chapters will help to plant seeds of change around the message plant-based nutrition in their communities. One tool they will use in this effort will be the same 10-day Jumpstart program featured in the film, to give people the experience of a whole food, plant-based diet.
In launching the film this summer, a unique marketing strategy has been adopted. In addition to the regularly scheduled cinema events, people interested in forming a PLANTPURE POD will be able to request the film to screen it in their town or city. Working together, they will promote screenings, and then use each showing for the larger purpose of launching a local PlantPure Pod.
Having just completed a preview screening bus tour through 23 cities in the U.S. and Canada to discuss the film with audiences, the PLANTPURE NATION movement has already begun.
A companion to the documentary, The PlantPure Nation Cookbook authored by Kim Campbell includes over 150 whole food, plant-based recipes and a behind-the-scenes look at the film.
“After traveling this country the past couple of months with my dad, I have heard story after story of personal change and courageous actions to promote this health message, underscoring the need for a movement that leverages the contributions of everyone,” said Writer-Director Nelson Campbell. “We are ready to launch a meaningful movement by raising awareness and offering options for individuals to take control of their health,” added Dr. Campbell.
A growing number of celebrities, athletes, TV hosts, and nutrition experts have promoted the plant-based diet in the past few years. Tens of thousands of people have documented their personal success stories since implementing the diet, but as more doctors and public officials become aware of the healing power of plant-based nutrition the question arises: Why don’t they share the information with their patients or the public? Tragically, there have been few official medical or state-sponsored efforts in the nation to support the life sustaining benefits of a whole food, plant-based diet.
PLANTPURE NATION was filmed across the USA and features Steve Forbes, Jr. (Editor-in-Chief Forbes Magazine,) Dr. T. Colin Campbell (Co-Author, The China Study,) Dr. Neal Barnard (Founder and President, Physicians Committee for Responsible Medicine,) Dr. Michael Greger, (Director of Public Health and Animal Agriculture, Humane Society of the United States) leading the list of world-renowned experts, doctors and authors who speak on the topic. The Production team includes Producer John Corry & Writer Lee Fulkerson from the acclaimed documentary film FORKS OVER KNIVES.
I try not to be overly dramatic in my writing, but I think most of us would agree we live in troubled times. We might define these troubles differently, but most of us have this sense. Most distressing in my view, however, are not the actual problems we face, but our inability to work together to find their solutions.
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The PlantPure Nation Cookbook brings our powerful, science-based approach to nutrition from the big screen to your kitchen with some of the same mouthwatering recipes that kick-started the film, promoting the health benefits of a whole food, plant-based diet.